Jobs, Wages, Revenues Up 35% Over Past 5 Years In Television Industry

STATS WHICH SHOW INCREASE IN REVENUES IN THE TELEVISION INDUSTRY

I have been searching for American statistics to prove that the television industry has been growing over the past 5 years, but I just couldn’t make my way through the corporate publications – it was either too much, limited to just one Major Studio or generalities (like Variety Magazine). So, I was happy to see a recent publication which clearly showed a 35.4% increase in revenues in the television industry. On April 11, 2013 Canadian government commission (CRTC) published an indisputable increase in revenues, jobs and wages in the television programming industry in Canada.

CRTC STATS – CAN WE EXTRAPOLATE THAT TO THE USA?

Here’s what I pulled from the CRTC web site:

Year                2010         2011        2012
Jobs               5,495       5,900       6,176
Wages       $415Mil  $461Mil  $487Mil
Revenues   $3.5Bil    $3.7Bil   $3.97Bil

CANADA’S POPULATION OF 34.5 MILLION IS LESS THAN CALIFORNIA’S BASE OF 38 MILLION

Just to remind you – Canada, in spite of it’s enormous land mass, has a lower population base than the State of California (34.5Mil in Canada and 38Mil in California). So, if you want to extrapolate to the USA multiply the figures above by 9 or 10 to reach the same population base of America. Also, don’t forget that at least 80% of the television content watched in Canada is America. (On average in Canada, out of the top 30 highest rated shows, only Hockey, the news and 3 to 4 other shows are produced as Canadian content – all the rest are American shows.)

This quote, from the same web page, tells a very positive story:

DIRECT QUOTE – SEE THE WEB SITE

OTTAWA-GATINEAU, April 11, 2013 Today, the Canadian Radio-television and Telecommunications Commission (CRTC) released statistical and financial summaries for Canadian specialty, pay, pay-per-view (PPV) and video-on-demand (VOD) television services.

Revenues for these television services have climbed by 35.4% over the past five years to reach nearly $4 billion in 2012….  In 2012, Canadian specialty, pay, PPV (Pay Per View) and VOD (Video On Demand) television services created 226 new jobs, directly employed 6,176 people and paid $487 million in salaries.”

Cheers / John

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About filmproduction
I have worked in the film production industry since 1985, working on over 50 different productions of every size in 6 different countries. My self-published book, "Walk The Talk" is written in an easy to read manner for film students and working professionals who haven't had the chance to learn how to 'Direct the Money'.

3 Responses to Jobs, Wages, Revenues Up 353 Over Past 5 Years In Television Industry

  1. chaney says:

    Interesting. Thanks.

    I would be cautious about expecting an equivalent increase in the US . They have such aggressive tax credits in Canada targeting film and television labor. The increase in Canada may be due to a decrease in the US. I can guarantee you that is the case for film and vfx production. In regards to television, I am not sure. Places like NYS also have aggressive tax credits for television.

  2. chaney says:

    But I suppose gross revenues ( as opposed to jobs and wages ) should be analogous.

    • Right, that’s what I thought. The broadcasters are not producing more Canadian content – they’re showing American content, so the revenues should tie-into population bases in the various States.

      Thx for commenting!

      Cheers / John

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